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How can import export data be utilized for market research?


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Market research is an important component of any company’s growth strategy in today’s globalized world. Understanding international trade and identifying new market opportunities while determining the competitive environment are some of the areas that import export data plays a significant role in.

1. Understanding the Import Export Landscape:

This information is useful to determine what products are being exported, which countries are involved, and how much volume of trade takes place.

The dynamics of demand and supply for various products can be understood by going through this kind of information.

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